Are you looking to become a SEO Specialist but not sure what type of certification might be best? In this article we break down 10 certifications that will make you a red-hot SEO specialist and show you how each one can lead to an in-demand career.
What is SEO?
Search Engine Optimization, or SEO, is the practice of optimizing a website to rank higher in search engine results pages. This is done by improving the website’s content, structure, and on-page optimization.
SEO specialists are experts in this field and can help to improve a website’s ranking. In order to become an SEO specialist, there are a few certifications that can be obtained.
The first certification is the Google AdWords Certification. This certification shows that the holder is knowledgeable about how Google AdWords works and how to use it to improve a website’s ranking.
The second certification is the Bing Ads Certification. This certification shows that the holder is knowledgeable about how Bing Ads works and how to use it to improve a website’s ranking.
The third certification is the Google Analytics Certification. This certification shows that the holder is knowledgeable about how Google Analytics works and how to use it to track a website’s traffic and SEO progress.
Overall, these three certifications will make you a red-hot SEO specialist. They will show potential employers that you have the knowledge and skills necessary to improve a website’s ranking in search engine results pages
Overview of the 10 most important certificates to have as an SEO Specialist
There are many different types of certifications that can help you become an SEO specialist. However, not all of them are created equal. Some of the most important certifications for SEO specialists include:
1. Google Analytics Certification
2. Google AdWords Certification
3. Bing Ads Certification
4. Yext Certified Partner
5. Moz Certification
6. HubSpot Inbound Certification
7. Hootsuite Social Media Certification
8. Screaming Frog Certified Partner
9. A/B Testing Certification
10. Conversion Rate Optimization Certification
These are just a few of the most important certifications that can help you become an SEO specialist. If you have these certifications, you will be in high demand by employers and will be able to command a higher salary.
Linkedin profile:
A linkedin profile is essential for any job seeker, but it is especially important for those looking to enter the SEO field. Your linkedin profile should include a summary of your skills and experience, as well as links to your website and blog (if you have one). Including these links will show potential employers that you are an active and knowledgeable member of the SEO community.
In addition to a strong linkedin profile, having a certification from an accredited SEO program will make you a more attractive candidate for jobs in the field. There are many different SEO certifications available, but some of the most respected are offered by Moz and Hubspot. These programs offer comprehensive training on all aspects of SEO, and upon completion, you will receive a certificate that can be added to your linkedin profile.
Having a certification from an accredited SEO program will show potential employers that you have the skills and knowledge necessary to be successful in the field. If you are looking to make yourself more marketable as an SEO specialist, consider getting certified today.
Conclusion
If you’re looking to make a name for yourself in the SEO world, then you need to have the right certifications under your belt. With these five certifications, you’ll be well on your way to becoming a red-hot SEO specialist that businesses will be clamoring to work with. So what are you waiting for? Start studying and get certified today!