September 15, 2025
Ads are everywhere: YouTube, TikTok, Google, and even inside your favorite games. But here’s the truth: people don’t trust ads like they used to. Research from […]
September 5, 2025
Every startup book, every accelerator mentor, every LinkedIn guru loves to chant the same mantra: “Just build an MVP!” It sounds simple. Build something small, test […]
August 28, 2025
Let’s be brutally honest: most founders treat fundraising like a badge of honour. They think raising a round means they’ve “made it.” The truth? Fundraising doesn’t […]
August 25, 2025
Let’s cut the noise: most startup valuations are a lie. Founders love bragging, “We’re a £20M company!” even when they don’t have steady revenue, loyal customers, […]
August 18, 2025
Let’s get real: if your entire search strategy in 2025 is still “rank on Google with backlinks and keywords,” you’re already outdated. Search has changed.AI has […]
August 18, 2025
The Founder’s Dilemma Every founder faces this question:Do I bootstrap and grow slow, or raise money and scale fast? Social media makes fundraising look glamorous. Bootstrappers, […]
August 12, 2025
Data is powerful.But data without context is just numbers pretending to be truth. I’ve seen founders spend months tweaking features, changing pricing, or rewriting copy — […]
August 11, 2025
The Bloated MVP Problem The “M” in MVP stands for Minimum.But in most startups I see, MVP might as well stand for Massively Voluminous Product. Founders […]
August 10, 2025
The Feature Creep Addiction Startups love building new features.Founders especially. Because a new feature feels like progress.It’s exciting to ship something shiny.It’s easier to announce “Look […]
